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Laser Sharp Images - Qr Code - Custom Graphic Design

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Laser Sharp Images - Pasco Graphic and Website Design Can help you make the most of your Qr Code efforts. We can take the straight, black and white, blocky Qr Code and give it a custom graphic spin! We can alter the softness, color, even add your logo or supporting graphic to the code. This all adds up to a more unique visual impact for your codes, encouraging tose with Qr Code Readers to scan YOUR CODE!

Make Your QR Codes More Stunning

The first time you see a Qr code can be a bit off putting, it look like something a therapist may drag out to ask you what you see when you look at this! Well, In todays business world what you may see if you look closely are customers, business, and success. But you have to get past the eyesore quotient first. Basic Qr Codes can be a little boring visually, hard edges, monotone and stark.

Fortunately, QR codes are can be customized and redesigned in truly remarkable ways, while still maintaining their scanability. The truth is, QR codes no longer have to be checkerbox in appearance. We've entered a new phase of "designer codes" that can be integrated into marketing campaigns in an attractive way that isn't an eyesore. QR codes can be modifien in many creative ways, so here are a few general principles to consider with your designer.

1. Colorize Your Qr Code

The easiest way to add branding power to your code is to add color to it. Your QR code does not have to be standard black and white in order to be scanned. You can embed multiple colors and apply a color gradient without affecting scanability. The only rule of thumb is that the code color should generally be dark and placed against a light-colored background. Make sure the contrast is sufficient, or the code will be difficult to scan. This is a good plce to work with the color scheme you have designed into your style guide and for use with your Logo and Web Site design.

A "inverse" code, where the background is dark and the boxes are light colored, is not recommended. Only a small handful of QR code readers can read these codes properly.

2. Make the ccrners less sharp

One of the QR code's greatest aesthetic challenges is its abundantly hard edges. You can visually lessen the severity of this look by rounding some of the corners. It is not necessary to round all of the corners, but softening up the edges will definitely make the image appear more friendly and approachable.

3. Add Logos or custome images

One high impact way to brand your QR code is to obstruct some of the boxes with imagery, such as a logo. By placing an image in front of the code, you imbue the code with a sense of depth. An ordinary barcode suddenly becomes a form of artwork, and you can really make a statement with the way you melt boxes together or choose to obstruct aspects of the code.

Fun ideas include adding a logo to the center of the code, but you could also add interesting elements to the corners or the sides for an even less standard look. Adding images or characters between the boxes is another playful way to dress the code with personality and style.

4. Use Error Correction for Qr Codes

QR codes can be generated with 0%, 10%, 20% or 30% error correction rates built in. Building in the 30% error correction rate adds more noise (extra boxes) within the code, but those extra boxes within the code can then be removed to make way for a logo or other interesting imagery. If you use a QR code with 0% error correction, removing or obstructing a single box within a 0% error QR code could render it unscannable.

It's amazing to consider where this can go! Do you want to find out how Qr Codes can work for you? Contact Laser Sharp Images - Pasco Graphic and Website Design Qr Codes through our general contact form!'

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